Super Bowl LVIII between the 49ers and Chiefs generated a total average audience of 123.7 million. Even if the new technology triggers, say, a 10-percent bump to 136.7 million, there are more than 335 ...
NEW YORK -- Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen ...
Engaging Black audiences: How brands impact, grow and win with inclusion. As Black consumers continue to be digital ...
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...
A single home in the rural southeastern U.S. stands at the center of a growing rift between Nielsen and the Spanish-language broadcasting giant whose audiences it measures. Executives at ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
And, it has just signed a new multi-year agreement for local TV measurement from Nielsen in three of its markets. The new arrangement allows Hubbard Broadcasting to use Nielsen’s audience ...
(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday that they’ve expanded their tracking of out-of-home viewership to ...
Former Jacksonville Jaguars defensive coordinator Ryan Nielsen has found his next stop. "Former Jaguars and Falcons defensive coordinator Ryan Nielsen is expected to join the Bills staff as a ...