News

Data collection firm Walr has opened a US office in New York City, as part of its global expansion strategy; and has ...
Amilcar Perez is the Chief Revenue Officer (CRO) for Nielsen Audience Measurement, where he leads a global team responsible for customer retention, customer growth, new customer acquisition, revenue ...
The two accounted for 20 percent of all television viewing time in the United States in May — 12.5 percent for YouTube, 7.5 percent for Netflix, according to Nielsen. The next closest streaming ...
Nielsen, the specialist in audience measurement, data and analytics, has appointed Richard Pacheco as head of global partnerships. In this role, Pacheco will seek to maintain and build new ...
NEW YORK – Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends, according to Nielsen’s latest ...
Captain America: Brave New World flopped at the box office, but the MCU film has proven to be a success on streaming.