New data from Nielsen and Edison Research’s The Record highlights the state of audio in the U.S. media landscape, with nearly ...

Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

New data from Nielsen and Edison Research's The Record highlights the continued strength of audio in the US media landscape ...

Radio accounts for anywhere from 47% of daily ad-supported audio time (among people 18-34) to 74% (among 35+), while podcasts ...

Seattle motorists are 130% more likely to own a Tesla than the national average, and 115% more likely to drive a Subaru, ...

Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...

TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...

Engaging Black audiences: How brands impact, grow and win with inclusion. As Black consumers continue to be digital ...

Enhanced capabilities aim to deliver greater insights into consumer behavior and to empower brands and retailers with faster, ...

“Nielsen stands by its panel and methodology. We also take feedback very seriously. We are committed to continuing to research the situation.” The schism takes place just as Nielsen is hoping ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...