AppLovin is transforming into a pure-play software company, leveraging its AI-driven AXON platform. Check out why I'm ...

Discover how mobile-first marketing platforms like Ahrefs empower Android app growth by enhancing discoverability, tracking keyword shifts, and more!

Looking ahead, the most successful mobile brands over the next 12 to 18 months will be those that stop thinking in silos.

Mobile video ad clicks surge to 80% as accidental interactions drive inflated engagement metrics, challenging app marketers.

AppLovin's AI-powered platform and strong growth offer a potential 43.4% upside in mobile advertising. Read an analysis of APP stock here.

Starting October 1, T-Mobile says it will enable data connectivity through T-Satellite, and the carrier is working with Apple and others on satellite-optimized apps.

Verizon has been asked by an industry watchdog to clarify its advertising claims after they were challenged by T-Mobile.