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A new Monopoly Go ad campaign just launched to remind everyone of the original board game's capacity to cause a lot of heated moments with family and friends.
Similarly, Roblox must balance advertising (and the nature of the advertising content) with regulatory and safety issues. Failure to do that could impact the relationship with parents and regulators.
As for Google, this partnership helps it expand its immersive ads offerings, having now added video formats in both Google Ad Manager and AdMob. In short, it's a win-win-win for the parties involved.
Investors are already buying in. Roblox stock rose 2.5% on the news, hitting $59.72 the day the deal was announced. It’s the market’s way of saying immersive ads might actually mean immersive ...
Roblox has launched a new format of video advertising on its gaming platform and announced a partnership with Google (GOOGL.O) to help boost the growth of its nascent ad business. Gamers can ...
Roblox has introduced a new format of video advertising on its gaming platform, allowing gamers to watch ads for rewards. The company has partnered with Google to enhance its ad business.
Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google Published - April 02, 2025 09:55 am IST Reuters READ LATER ...
Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows users to opt in to watching ads in exchange for ...
Roblox has announced it has partnered with Google to roll out new “Rewarded Video” ads in the coming weeks that give in-game rewards to players who opt into watching them.
Roblox also announced other partnerships in the industry, including with Cint, DoubleVerify, Integral Ad Science (IAS), Kantar, and Nielsen to help advertisers measure the impact of their ad buys.
Roblox (RBLX) shares rose in early trading on Tuesday after the video game platform announced a video advertising partnership with Google (GOOG) (GOOGL). Read for more.