CMOs can drive Agile transformation by aligning Marketing's customer insights and workflows with broader organizational goals ...

A continuous flow process for the preparation of betahistine with a 90% isolated yield has been reported. 2-Vinylpyridine and saturated methylamine hydrochloride aqueous solution were used as starting ...

Marketing Audit Reports. Marketing is a primary factor in the successes and failures of the products and services that small businesses offer. In order to measure how effective a company's ...

Tired of siloed teams and misaligned campaigns? Discover six hidden blockers to marketing performance — and how to break them down, step by step. The post 6 marketing team silos you need to break down ...

Two approaches to a 1-aryl-4-trifluoromethyltriazole are described. Initially, a late-stage trifluoromethylation of the corresponding 1-aryl-4-iodotriazole using methyl fluorosulfonyldifluoroacetate ...

Over the past 25 to 30 years, agile innovation methods have greatly increased success rates in software development, improved quality and speed to market, and boosted the motivation and ...

1. Thou shalt not view marketing as a department When you get right down to it, everyone in your company is a marketer. From the receptionist whose voice is the first thing your buyers hear to the ...

A smooth sales process is vital for business growth. Many teams struggle with inefficiencies, missed leads, or poor alignment between departments. A Partner for HubSpot Marketing can help solve these ...

The Role and Importance of Communication in Marketing Communication is a crucial skill in the business world, and marketing is no exception. It is essential to the success of any marketing campaign.