The marketer interviewed barf bag collectors, medical experts and everyday people with memorable vomit-related stories for “The Last Barf Bag: Bidding Farewell to an American Icon.” The content ...

Disney TV marketing chief Shannon Ryan discussed launching shows and burnishing brands as she received Variety's Entertainment Marketing Icon award.

From a modest pharmacy tonic in 1886 to a global symbol of refreshment, Coca-Cola's rise to the top is a masterclass in branding, innovation, and global reach. This video unpacks how clever marketing, ...