Salesforce Inc. (NYSE:CRM) is one of the 11 best debt-free stocks to invest in right now. In a sign of strong traction, the ...

Customer communications platform Sinch helps boost engagement and conversions at Courir across multiple social media and ...

The collaboration between Force Marketing and automotiveMastermind is designed to help car dealers better connect with customers.

Tired of siloed teams and misaligned campaigns? Discover six hidden blockers to marketing performance — and how to break them down, step by step. The post 6 marketing team silos you need to break down ...

Loyalty and CRM programmes can deliver value across both short and long-term metrics when integrated with broader brand communications, according to new data from creative agency VCCP and the Data and ...

The company’s CRM initiatives help drive a 29 per cent year-over-year increase in online wagers through segmented targeted outreach, proving that players stay when they feel seen and valued. The ...

The acquisition aims to integrate Informatica’s core data infrastructure – including integration, governance, metadata, and master data management – into Salesforce’s broader AI and CRM ...

Salesforce agreed to acquire Informatica for $8 billion in cash, accelerating the growth of cloud business and further investing in AI-powered data management products.

Informatica Inc. (NYSE:INFA) stock surged on Monday amid reports that Salesforce Inc. (NYSE:CRM) is weighing the acquisition of the software company after a prior deal failed to fructify in 2024 ...

Salesforce is pursuing ‘AI-driven growth’ with Informatica Salesforce’s considerable marketing and distribution teams will support Informatica’s cloud-native platform across its customer base.