The margin of error allows you to use smaller sample sizes when conducting customer surveys. The measurement directly relates ...

University of Melbourne provides funding as a founding partner of The Conversation AU. There are two things that affect the margin of error (MOE). They are the poll ...

Oct. 8, 2008— -- Surveys based on a random sample of respondents are subject to sampling error – a calculation of how closely the results reflect the attitudes ...

In just about any discussion of a poll about the very close presidential race between Vice President Kamala Harris and former President Donald Trump, you’ll hear the phrase “within the poll ...

In presidential elections, even the smallest changes in horse-race poll results seem to become imbued with deep meaning. But they are often overstated. Pollsters ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Academic survey researchers tend to differ ...

Log-in to bookmark & organize content - it's free! CBS Elections and Surveys Director Anthony Salvanto discussed the idea of margin of error and how sampling error ...