Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a decades-long ...

Post later replaced it with Smurf Magic Berries (adding marshmallows), but both disappeared by the early ’90s. With the ...

Food companies hitting my feed with HIGH PROTEIN CEREAL ads. Enough is enough! We’re making our own protein cereal, and it’s going to taste better and be much cheaper! And if you want lower calorie ...

A registered dietitian tried six flavors of the popular Magic Spoon cereal brand. Here's how it stacks up across nutrition, flavor and more.

Magic Spoon A newer addition to my cereal repertoire, Magic Spoon combines childhood flavors with adult nutrition goals—14 grams of protein and low in sugar.

In an environment where traditional breakfast cereals have seen stagnation, Magic Spoon has carved out its niche by upending the market with a health-focused offering. By introducing a range of ...