Casino loyalty systems have transformed considerably over the years, evolving from straightforward punch cards to complex digital systems. These programs are crafted to reward players for their ...

Royal Caribbean Cruises Ltd. (RCL) is leaning into its loyalty program strategy as a key lever to deepen guest engagement and ...

From pawternity leave to dream funding, companies are rethinking perks. But do these creative benefits actually build loyalty ...

Phase two of Explora Club brings added member perks and a status-match boost as guests increasingly defect from Carnival to ...

YouTube is replacing the "returning viewers" metric with new viewer segments to help creators better understand long-term ...

Companies have been able to segment customer data for years, but AI takes it a step further, enabling brands to target offers to specific individuals through their rewards programs.

It’s a new month, which means a fresh set of transfer bonuses to take advantage of. Today, we’ll examine this month’s newest ...

Given the interdependence between MPTCP subflows, scholars have traditionally opted for coupled CC. However, we have challenged this conventional thinking by independently handling the CC of different ...

Conclusion A successful CPG loyalty program is more than just rewards; it’s about creating meaningful customer relationships. By understanding your audience well, offering valuable rewards, ...

The new Carnival Rewards program, which rolls out in June 2026, follows a completely different model than Carnival’s current Very Important Fun Person (VIFP) loyalty program.

Carnival Cruise Line’s new loyalty program has been met with mixed reactions after being introduced by the company earlier this week. One of the main updates to the program, which will now be called ...

HOUSTON — There's big cruise news from Carnival. The cruise line is shaking up its loyalty program. The new Carnival Rewards™ will launch in June 2026 with new features, new ways to earn ...