Foot Locker’s loyalty program had low customer penetration. Today, 50% of the company's sales are from loyalty program ...

Martequity: The fundamentals of loyalty programs have remained the same since their origins in 1793, when merchants offered ...

Welcome back to the #5 edition of MarTech+ newsletter. This we explores the evolution of loyalty from brand perks to ...

Just as brands are recalculating sourcing strategies and cost structures, consumers are reassessing what they buy, who they ...

In a crowded digital landscape, it's the brands that strike an emotional chord with customers that are best poised to win.

The Wills Group has appointed Matt Simon as its first chief marketing officer, the family-owned convenience-store company ...

Shopify reports on 8 strategies to boost customer loyalty, emphasizing subscriptions, niche marketing, personalization, and ...

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits ...

Aiming to mix shopping with experiences, the Asos World launch comes seven years after former loyalty programme A-List was ...

The Rock It! Co., founded by Leah Stoudenmire Lawson, specializes in creating corporate events designed to build brand ...

Privately owned hotel group L+R Hotels is rolling out a commercial restructuring aimed at centralizing operations across its ...

Convenience Store News is proud to announce the appointment of Jeannie Amerson as inaugural chairperson of the new ...