Made for subtle enhancement rather than bold definition, 2025's favorite liners play up the lip's shape and natural color ...

As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

The conversation around lip combos hasn't evolved much—one week a new lip liner is trending, and by the next, it's fo rgotten ...

If you've always wondered what Jennifer Aniston wore on her lips in Friends, you'll be thrilled to know it's available to buy ...

Copy Lesley Manville's sculpted liner to make lips look contoured and fuller. Expert tips and best liners to use ...

FULL, bee-stung pouts continue to be the beauty trend of the moment. But not everyone wants to go under the needle and have ...

To complement the new liners, Merit is also introducing four fresh shades of Shade Slick Sheen, its beloved hydrating lip oil ...

Lip gloss is making a major comeback this summer. Discover why it’s the must-have makeup item for 2025 with its versatile, ...

and Korean women started gravitating toward lip filler and re-adopting lip liners to create a plumper, more voluminous effect. “Lip liners have definitely become more popular in Korea over the ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Makeup by Mario's lip liner comes with a long-lasting formula, built-in brush, and a free pencil sharpener—what more could you ask for? "This formula strikes the perfect balance between creamy ...