If the logline doesn’t grab the audience's attention, no one will read the script. The same applies for an effective pitch in business.

The Progressive Corporation stands out with transparency, strong cash flow, and disciplined underwriting in a competitive ...

Disney has found its distribution equilibrium when it comes to managing linear and streaming TV assets. Dana Walden, co-chair ...

There is a really underutilized planning tool in our digital age — the linear calendar. While most of us are stuck toggling ...

Researchers used powerful XFELs to trigger strong inner-shell lasing, producing attosecond hard X-ray pulses. Filamentation ...

Whether flirting with Hitler or condoning Communism, the six wealthy Mitfords were prone to behaviour that shocked wartime Britain ...

ITV, Channel 4 and Sky have struck a deal to combine their online advertising spots in an attempt to fight back against ...

To get a clearer view, we need to switch to logarithmic scale, which makes a 10% move in 2018 look just as big as a 10% move in 2022. It fixes the distortion created by the post-Covid exponential ...

Logarithmic price scales are better than linear price scales at showing less severe price increases or decreases. They can help you visualize how far the price must move to reach a buy or sell target.

The return or decay time is rather fast, about a second for the full scale, and is exponential rather than linear. It’s too temperature-sensitive, the indication changing by ~5 dB over a 20°C range.