Jet2holidays can now be added to a list of brands (think Jaguar, KFC, Ryanair) with marketing that’s grabbed our attention in ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its ...

If you’ve been craving fried chicken but haven’t turned to KFC lately, you’re not alone. Today, Kentucky Fried Chicken announced what it’s calling the Kentucky Fried Comeback—a bold move to win ...

Dive Brief: KFC’s Colonel Sanders is back at the forefront of the brand’s marketing and has taken on a serious demeanor as part of a multi-phased campaign that aims to return the Yum Brands chain to ...

In this eye-opening video, we dive into an insane viral marketing hack that could revolutionize the way you promote your brand. Discover the secret strategies that make campaigns go viral and ...

4 years ago I walked out of a gas station with a business idea and $3,000 less dollars in my pocket... today I own a multi-million dollar business. This is my story. Mentioned in this video: - How ...

Ford's "From America, For America" campaign, offering employee pricing, boosted Q2 sales by 14%. The campaign was a response to potential tariffs and aimed to solidify Ford's image as an American ...

The Flight 93 National Memorial’s fundraising arm is kicking off a $1 million drive ahead of the 9/11 crash’s 25th anniversary next year.

Mia Zelu uploaded an Instagram carousel of herself seemingly at Wimbledon; however, the post isn't what her nearly 200K followers think because she's an AI-powered social media influencer.

A campaign for Crumbl cookie-scented Dove was pushed by an army of influencers—with AI help. And Unilever aims to bring the same playbook to more of its humdrum toiletries.

DALLAS, Texas — A Texas hemp company is turning a very public jab from Lt. Gov. Dan Patrick into a full-blown marketing campaign — just as state lawmakers prepare to revisit the future of hemp ...