Technology is playing a crucial role in ... brands play an active role in establishing customer preferences. The impact of consumer behaviour has changed the way brands operate, which has resulted ...

Like many other impactful technologies, AI is also significantly influencing consumer behavior ... However, in this age of rapidly advancing technology, continually assessing what customers ...

Understanding the impact of business to consumer behavior – as it relates to ... the actual aircraft before booking the flight. In the technology sector, a smartphone that fails is more likely ...

The consumer behavior makes the ... which minimizes the psychological impact in the consumer’s minds. The positioning strategies will be different. The new technology and strategies may open ...

From digital fabrication techniques to the use of artificial intelligence for trend forecasting, the impacts of technology on ... predict consumer behavior and even generate innovative design ...

SMIs have revolutionized marketing, shaping consumer behavior, brand strategies ... of Portsmouth systematically examines the negative impacts of SMIs, highlighting issues such as misinformation ...

Perceptions of the fairness of these prices are believed to impact ... of Consumer Satisfaction, Dissatisfaction and Complaining Behavior 14:46–54. Eden, L., E. Levitas, and R. J. Martinez. 1997. “The ...