Understanding how "Targeting" and "Observation" work in Google and Microsoft Ads is essential if you want your campaigns to ...

Learn what Google Ads affinity segments are, how they work, where to use them, and when they’re most effective for reaching ...

Not a fan of advertisements on your Google TV? Great news! There's a new Star Wars/Coca-Cola one that you're going to hate.

Reddit's heavy reliance on low-margin display advertising limits long-term profit potential. Click here to find out why I am ...

The return of in-banner video is driving down CPM rates for dedicated video inventory and creating user experience and ad ...

Performance Max divides opinion. Some see results, others see risk. This post explores when it works, when it doesn't, and ...

Affiliate content. Discover how AI fits into the modern marketing funnel—from optimizing SEO to automating social ads—helping ...

Earlier this year Pebble founder Eric Migicovsky announced that he was bringing Pebble back from the dead by launching a new ...

Google has begun rolling out an AI-powered summary feature within Discover, its primary news feed on the Google Search app ...

In June 2025, a team of researchers exposed how Meta and Yandex abused Android and browser-specific tools to track users ...

Each of the Big Tech platforms has its own story to tell and market demons to fend off. But the AI buildout and Wall Street ...

We've updated our story on bulk email restrictions with Google's guidelines for email display names. The post Bulk email restrictions from Google, Yahoo and Microsoft: What you need to know appeared ...