Interestingly, the impact of AI Overviews has varied across the web. ... At that time—and for the first time—more than half of Google searches resulted in zero click-throughs to other sites.

Since Google rolled out AI Overviews in May 2024, the percentage of web searches without a click to a news site has jumped ...

New Similarweb data shows likes of Mail Online and People see high proportion of AI Overviews for their key search terms.

Similarweb released a report shows that since the launch of Google AI Overviews in May 2024, zero-click search (as coined by ...

Your content may appear in AI Overviews – without traffic to show for it. Learn how to adapt your SEO for zero-click search.

Google began adding AI Overviews (AIO) to the U.S. search results on May 14. While vaguely mentioning that links in AIO get higher click-through rates (CTRs), Google has remained evasive when ...

Two studies released last week indicate that Google’s AI Overviews are having a negative impact on click-through rates from online searches, which could ultimately reduce traffic to original ...

This is how Google AI updates will impact how sites are ranked. ... It’s kind of a zero click search result but it also offers the ability to discover and research the topic in more depth.

Google’s SGE leverages advanced AI to improve these experiences, ... The Impact on the Legal Industry ... Zero-click searches and Google’s Search Generative Experience are here to stay, ...

Yes, with the rise of zero click, it could impact your website traffic, and here is why. ... Screenshot from search for [ai seo software], Google, February 2025. Is Traffic Still King?

Because AI Overview potentially reduces the need for users to click through to the original content, those investments in SEO may yield diminishing returns. The AI Overview feature's impact on revenue ...