Pay Per Crawl signals a new web business model – charging AI bots for access and giving content creators a new path to profit.

Standard SEO practices focus on the machine. But many ranking signals, including links. are based on human interactions.

Yoast SEO launches Google Docs add-on to provide SEO and readability feedback at the moment of content creation.

Google declined Ars' request to confirm whether talks were underway or if the company was open to separating its crawlers.