Launched in 2012, Fairlife — or fa!rlife, as it is styled in marketing materials — purports to be "ultra-filtered" milk, which is to say it goes through a filtration process that removes its lactose ...

Fairlife —which is lactose-free, has 50% more protein, 50% less sugar, and higher levels of calcium — puts its milk through an ultra-filtered process that produces these higher nutrient ...

Some Fairlife customers have noticed that the milk can smell weird upon opening. The unpleasant odor has been compared to rotten eggs, sulfur, manure, and even less appetizing things that we'll ...

The complaints cover a variety of Fairlife milk products, from skim to whole milk protein shakes and chocolate milk. It’s not the first time the 12-year-old brand has attracted controversy.

Fairlife milk is a lactose-free dairy product. It boasts that it has 50% less sugar than normal varieties, more protein per serving, and does not get the milk from cows that are given artificial ...

When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond soda, which has broadly been in decline over its sugary health effects.

Value-added milk brand fairlife LLC, a subsidiary of Coca-Cola, has surpassed $1bn in retail sales, breathing new life into the sluggish fluid milk category. default-output-block.skip-main.