As we gracefully mature, our skin's needs and textures evolve, rendering old makeup habits counterproductive. According to ...

In this video, I am demonstrating a soft glam eye look featuring a soft eyeshadow and eyeliner that enhances the overall ...

Red carpet celeb prep always seems to include under-eye masks, but do they work? Senior beauty editor Jennifer Romolini says ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

From Laneige to Medicube, these celeb-loved and editor-approved beauty deals are the lowest we’ve ever seen them, all from ...

In this tutorial, An Knook demonstrates a Bridal Inspired Eye Makeup Look, showcasing one of her favorite makeup styles.

Get travel tips from a celebrity that actually knows! Shop over 15 must-see Prime Day travel deals and stay comfy all the way ...

This Amazon Prime Day save on anti-aging beauty deals like Nicole Kidman's hair serum, Julia Roberts's hand cream and Halle ...

For a deeper cleanse, this dead sea mud mask from New York Biology is rich in minerals to leave your skin feeling soft and ...

Additional Makeup Tips for Hooded Eyes While eyeshadow is important, there are additional considerations to keep in mind when applying makeup for hooded eyes. You can use eyeliner if you want to ...

Treat your eyes to these celeb-approved cooling masks — they’re on sale for Prime Day By Erica Radol Published July 8, 2025, 11:43 p.m. ET ...

Melissa Gorga swears these collagen-packed under-eye patches instantly smooth fine lines and firm skin — and now they’re on sale for 40% off.