Nielsen said it would seek to give advertisers information on how their commercials spurred purchases or other actions tied ...

Demographics widen audience sizes, and data analysis can point to common behavioral points better. Simply put, it’s by putting yourself in a position to notice patterns that you’re able to ...

Contacts Digital Element press contact Naomi Whittome, GingerMay PR Tel: +44 (0)203 642 1124 [email protected] or Jérôme Zamy, Weborama Tél. : +33 (0) 1 80 50 13 57 [email protected] ...