The paper’s objective is to utilize machine learning techniques for customer segmentation. We aim to identify significant patterns and segments within a customer base to enhance marketing strategies, ...

Why machine learning is a better method for customer segmentation AI, known as machine learning, allows computers to pick up a task without being explicitly trained to perform so.

Machine learning models refine these connections in real time, which improves match rates, eliminates redundancy, and makes customer segmentation sharper and more actionable.

From machine learning techniques to personalized marketing strategies: Explore the best practices for AI-driven customer segmentation to boost sales in this guide.

Each customer is different from the next, so a single approach to dealing with different customers won’t work. With customer segmentation, your business can better understand every customer and ...

AI and data analytics are driving personalization strategies, improving the customer experience, and enhancing customer loyalty.