Social platforms are constantly trying to strike a balance when it comes to managing bad behavior. How do you crack down on ...

Commentary: You don't need an 81-slide deck to convince your parents to buy you a Mac for college. Apple should change its ...

Roblox’s presence on TikTok has taken a strange turn – and their ads are weirder than ever. In this video, I take a look at some of the oddest, cringiest, and most confusing TikTok ads ...

Investors are already buying in. Roblox stock rose 2.5% on the news, hitting $59.72 the day the deal was announced. It’s the market’s way of saying immersive ads might actually mean immersive ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...

Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows users to opt in to watching ads in exchange for ...

Roblox has announced it has partnered with Google to roll out new “Rewarded Video” ads in the coming weeks that give in-game rewards to players who opt into watching them.

Roblox also announced other partnerships in the industry, including with Cint, DoubleVerify, Integral Ad Science (IAS), Kantar, and Nielsen to help advertisers measure the impact of their ad buys.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Roblox unveiled a new immersive video advertising format on its platform and announced a strategic partnership with Google to expand its advertising business reach. Google will roll out these ads ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox's Rewarded Video and other immersive ad formats. The latter can ...