In a new series, author and critic Aimée Walsh offers some tips for the budding novelist.

Imagine feeding AI a creative plot and having it generate the first draft of a story. It becomes the ultimate assistant, bringing structure and coherence to our ideas.

It gives a brand strategy and creative agency like us the building blocks we need to affect human psychology and shift consumer behaviour for our clients. Let’s take the plot types from the top ...

Warner Bros Discovery has finalized the creative-side structure at Turner Classic Movies, a week after directors Steven Spielberg, Martin Scorsese and Paul Thomas Anderson called an emergency ...

K-dramas have been rapidly expanding their overseas appeal. Shows such as “Guardian: The Lonely and Great God,” “Love in the Moonlight” and “Descendants of the Sun” have enjoyed huge ...