Building and marketing a mobile app is hard; turning that hard work into profit is even harder. Until recently, developers unwilling to surrender up to 30 % of every sale to Apple’s in-app purchase ...

Mountaintop Web Design, a Colorado-based digital agency specializing in high-performance websites for service-based ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Michelle Urwin, Chief Marketing Officer of Skai, joined Sarah Sluis at Cannes Lions 2025 to share the biggest shifts in ...

As customer acquisition becomes more expensive across every platform, direct-to-consumer (DTC) brands must think beyond ...

Southeast Asia’s digital economy continues to expand, reaching an estimated size of $263 billion GMV with $122 billion in ...

The Scale Agency, a full-service digital marketing agency redefines growth. Grow beyond impressions. The Scale Agency ...

Incentivize data sharing with performance insights: Buyers may be more willing to share conversion data if they receive meaningful insights in return – such as benchmarks, cohort analysis or ...

These can propel consumers closer to conversion, without the need to revamp the ad. The study showed that, regardless of brand category, ads optimized through these means drive both intent and action.