I’ve had a sneaking suspicion for years, and now I know I’m not alone. Somewhere along the way, River Island (RI) fell for ...

Born United is pushing back against a lawsuit Buc-ee’s filed over use of its beaver logo. The Goose Creek company argues it’s ...

It's important that entrepreneurs learn how to use AI branding tools effectively—and understand when they may not be the ...

The City Council, along with Palmdale residents, have expressed concern with the design direction of the proposed logo and ...

The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

Gen AI has already begun transforming work by speeding up and even automating tasks, but looking further up the org chart, how will it change the work of middle managers? A new Harvard Business ...

Digitization may be necessary for many businesses’ continued success, but in our increasingly complex world, what companies really need to do is build new forms of competitive advantage and ...

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years of branding tradition, it still manages to be the most radical redesign in ...