GameSpot may get a commission from retail offers. Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that ...

He has written news, reviews, and more as a tech journalist since 2020. Roblox is launching a new type of ad that, if watched, will give players things like in-game currency and power-ups ...

which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means marketers who want to reach the younger Gen Z audience that dominates the ...

Roblox’s other business metrics didn’t allay concerns about its lack of major revenue streams beyond digital in-app purchases, which is its primary money-maker. The company is building an ad platform, ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Google will bring its immersive Rewarded Video ads to gaming platform Roblox, letting users watch ads in exchange for in-game benefits like virtual currency or power-ups. Through the collaboration ...

Ads, which were formerly unobtrusive, have become more visible, appearing in-game or cluttering menus, much to the disgust of the community. To add more fuel to the fire, Roblox is shifting to a ...

Search Engine Land » PPC » Google partners with Roblox on video ads Share The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to ...