Sales forecasting should be one of the most obvious beneficiaries of AI. With the right data, companies could anticipate ...

Pavan Devarashetty transforms CRM at Illumina by integrating Salesforce, SAP, and Elastic Path, revolutionizing genomics ...

Rocket CRM has announced continued development and deployment of its CRM automation system, providing a structured and ...

Privacy-First Data Access -- Interact, IPG's integrated platform for marketing, will be available directly within marketers' Snowflake environments via the Snowflake Native App Framework, integrating ...

Real time reactions during the CRM Playaz watch party for the Salesforce Connections 25 keynotes, featuring commentary from leading industry voices including Alan Berkson, Liz Miller, Jon Reed, Bonnie ...

Rocket CRM, a customer relationship management platform focused on serving small to medium-sized enterprises (SMEs), has ...

The Veeva Commercial Summit 2025 highlighted the latest innovations connecting sales, marketing and medical — including Veeva AI.

In this rapidly growing digital era, technological progress must align with the need for adaptability and user empowerment.

Most organizations struggle to make AI useful. Here's how data fragmentation, outdated platforms, and unstructured ...