A beginner-friendly guide to data lineage, track your data journey, improve quality, fix errors, and boost trust in reporting ...

Data lineage is comprised of methodologies and tools that expose data’s life cycle and help answer questions around who, when, where, why, and how data changes.

New platform delivers enterprise-ready modernization through integrated data ingestion, validation, and governance ...

Comprehensive data, feature, and model lineage: ... C3 AI CRM delivers a new AI-based precision revenue forecasting and opportunity scoring feature leveraging both data in traditional CRM systems ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository.

3 ways to leverage CRM data for PPC advertising. Once you’ve identified key audience clusters, apply those insights across Google Ads, LinkedIn Ads, Meta Ads, and other paid platforms. While ...

TORONTO--(BUSINESS WIRE)--ThinkData Works Inc., a leading data catalog provider, has launched a new data lineage solution that allows companies to better visualize data flows, improving efficiency ...

HubSpot Inc. (NYSE:HUBS) is one of the best technology stocks according to Wall Street analysts. Earlier on June 4, HubSpot announced the launch of its Deep Research Connector with ChatGPT, which ...

According to a new report from Validity, 76% of respondents characterize their customer relationship management (CRM) data quality as either “good” or “very good,” yet a staggering 44% of ...