Roblox must ensure that the ads do not hurt users' experience, especially its younger core audience. The key here is to make sure that the ads add value to gamers' experiences -- or at least do ...

At the recent IAB Playfronts 2025 conference on advertising, Roblox unveiled a significant step forward in its advertising strategy; rewarded video ads will soon be available for programmatic and ...

Roblox (NYSE: RBLX) has been a controversial investment for many investors. On one end, it has pioneered the unique business model that combines user-produced games, social networking, and a ...

Altman said Burger King allegedly overstated the size of its products “to a much greater degree,” including in post-2017 ads where the Whopper appeared larger than in earlier ads.

(Reuters) -Burger King must face a lawsuit claiming it misleads customers with advertisements that make its Whopper sandwich and other products appear larger than they are. In a decision on Monday, ...

Gamefam is launching Karate Kid Training Simulator, a title that will immerse players in the world of the upcoming film Karate Kid: Legends, on Roblox.

Roblox players will soon be learning new karate moves starting with these four famous words: “Wax on, wax off.” Gamefam has teamed up with Sony Pictures to launch the free Karate Kid Training ...

Redeeming Treat Simulator codes is the best way to collect resources and increase the potential of your pets. Created by HopWorks, this Roblox title features different virtual pets that collect ...

Roblox, the massive gaming platform that mostly caters to younger gamers, has announced the launch of "Rewarded Video" ads, an ad format that allows users to opt in to watching ads in exchange for ...

Simulator games are some of the most popular game types in Roblox. There are hundreds of them, and they're all completely different. Shampoo Simulator, for when you want to play the hairdresser ...

Roblox has announced it has partnered with Google to roll out new “Rewarded Video” ads in the coming weeks that give in-game rewards to players who opt into watching them.

Roblox also announced other partnerships in the industry, including with Cint, DoubleVerify, Integral Ad Science (IAS), Kantar, and Nielsen to help advertisers measure the impact of their ad buys.