Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

viewers might not even notice the omission of one of Budweiser’s biggest commercial stars of the last decade: a yellow lab.

In the new Super Bowl ad, Budweiser continues its use of classic songs as the commercial’s soundtrack ... s “Let Her Go” in 2014’s “Puppy Love”; and Sleeping At Last’s cover of ...

1997: Pepsi, "Pepsi bears dance to Village People tune" 1996: Pepsi, "Coke driver nabs Pepsi" 1995: Pepsi, "Boy gets sucked into Pepsi bottle" 1994: Pepsi, "A chimp experiment goes awry" 1993 ...