The Seed & Bloom brand campaign was rolled out through social media, traditional PR and media outreach, events and influencer ...

Meta ads help small businesses turn social media engagement into leads and sales by targeting specific audiences with ...

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

Digital creator Abhishek Malhan draws large crowd during the launch of the Ranveer Singh Meal at Pacific Mall, Jasola, turning the brand campaign into a fan fest.

The 360-degree rollout for the show with Kay Kay Menon in the lead was a first-of-its-kind AI-powered innovation ...

Signal bias and social noise are persistent threats. Vocal minorities, bots and echo chambers can distort the picture.

Creative Zone champions a future-ready approach where founders integrate AI and digital tools into their business models from Day One.

The campaign, with creative by Mischief and paid media by DentsuX, includes buys on podcasts like “Good Hang” and a TikTok ...

Explore this week’s standout confectionery NPDs, from caffeinated gummies to pistachio biscuits, as brands blend innovation ...

BTS’ Jungkook has taken over social media as PVH Japan president shared a Calvin Klein store countdown using his song ‘3D.

The appointment of Grace Kao as Snapchat CMO in April this year marked a return of the role to the business, but Kao says ...

Shopify reports that creators are reclaiming their audiences by launching businesses, despite unpredictable social media ...