With the rise of agentic AI across organizations, marketing leaders can begin planning for this future by identifying key ...

Factor Communications, writes on why brands must navigate diverse cultural landscapes to achieve global recognition ...

Commenting on the Valentine’s Day campaign, Shaifali Gautam, Chief Marketing Officer ... mix shift is giving us a very high brand recall. From tactical communication, we are moving to brand ...

In this new era, the strongest brands will arise not solely from advertising, but from authentic relationships and ...

As part of the changes in BCCS, Leo Rice has stepped into the role of executive director of enrollment marketing, where he will lead marketing initiatives across all student demographics. David Joyner ...

Media will cater to a wide spectrum of clients, including startups looking to build their brand, established enterprises seeking to reinvent their storytelling, and founders aiming to expand their ...

In a recent strategic move, digital marketing agency One Great Studio Company Limited (1GS) successfully acquired the ...

Sam Richardson, director of executive engagement at Twilio, shares some learnings that brands can take away from the event ...

Cockrill (pictured) joins BNP Paribas where she was head of marketing and communications for Asia Pacific for seven years. With years of experience in strategic brand growth, Cockrill brings ...

Ngozi Akinyele is at the helm of directing brand, marketing, communications, sustainability and corporate citizenship ...