Blue and black or white and gold? A decade later, it turns out the ultra-viral optical illusion dress was also a boon to scientific advancement.

The infamous white and gold or blue and black dress that went viral turns 10. TODAY looks back at this pop culture moment and asks what color do you see?

The timelessness of a little black dress is undisputed, but if there was ever any doubt about its suitability, Amal Clooney just proved that the classic style really can be worn anywhere. Yesterday, ...

The infamous white and gold or blue and black dress that went viral turns 10. TODAY looks back at this pop culture moment and asks what color do you see?

You either saw — with zero hint of variability — the dress as black and blue, or white and gold. There was no ambiguity. Only a baffling sense of indignation: How could anyone see it differently?

Keir Johnston, the man behind the black-and-blue viral dress that broke the internet in 2015, is charged with allegedly trying to kill his wife, Grace Johnston, in March 2022.

While the dress is physically black and blue, a poorly lit photo sparked intense debate across the internet 10 years ago with some seeing it as white and gold.

WASHINGTON — It was a debate that captured the internet's attention and caused division worldwide: "The dress." Was it white and gold or black and blue? The infamous photo posted on Tumblr in February ...