Their ideas are informed by the kinds of data and analysis that their respective research communities typically use. In this piece we consider some of the challenges and benefits ... gathering – as ...

However, research is only as good as the data that supports it. That's why getting both qualitative and quantitative research right from the get-go can go a long way. You might wonder ...

but when you show the data in an engaging way, you will get folks to pay attention. If you're still debating which is more important, quantitative or qualitative metrics, you're asking the wrong ...

One way to diversify method is to integrate qualitative and quantitative approaches (Mott-Stenerson 2008 ... suggest quantification of qualitative data as an innovative approach... We’re long-term ...