Burger King is taking "have it your way" serikously with a new promotion allowing fans to submit their own Whopper creations for the menu.

If you and your family are in need of a treat, these fast-food restaurants and ice cream chains will celebrate National Ice ...

Ice cream stores across the Bay Area are gearing up for creative promotions and specialty flavors to celebrate National Ice ...

Restaurant loyalty programs are increasingly popular, but they’re far from a silver bullet for driving traffic. Just ask ...

Learn how modern loyalty programs are evolving to foster deeper customer relationships through personalization, seamless ...

Journey partners with a curated network of roughly 1,500 independent hotels and private rental homes, with more than 1,500 in the process of being added in the coming weeks. These include some ...

Will AI ‘completely rewire’ loyalty programs? Companies have been able to segment customer data for years, but AI takes it a step further, enabling brands to target offers to specific individuals ...

National Ice Cream Day is here. Here's how to get the best ice cream deals and freebies at Wendy's, Dairy Queen, ...

Google updates its structured data documentation to clarify how merchants should implement return policies and loyalty programs.

What used to bind us—customer to brand, employee to company—is fraying. It's time for leaders to restrengthen the bond.

The top reason why companies don't achieve significant user adoption of a loyalty rewards program is due to a simple lack of ...

In this climate of rising costs and tariffs, CRM (customer relationship management) and loyalty marketers have a critical ...