The future of brand measurement must be a collaboration between academia and practitioners. A recent gathering at Kellogg ...

In event marketing, the giveaway has long served as a post-event brand reminder. As consumer expectations evolve, so must ...

The Rock It! Co., founded by Leah Stoudenmire Lawson, specializes in creating corporate events designed to build brand ...

Personal branding doesn’t pay off in a week. It compounds over time. The entrepreneurs who win are the ones who keep showing ...

The Rock It! Co., founded by Leah Stoudenmire Lawson, specializes in creating corporate events designed to build brand identity and loyalty.

The appointment on behalf of premium hospitality experience provider On Location will see Lowe making rounds and serving as the face of the brand at events like the Super Bowl and FIFA World Cup 26.

Join our 3-part virtual Employer Branding certificate series to elevate your strategies and stand out in a competitive market. Learn from experts, develop a winning EVP, and enhance engagement ...

Party Pottys Logo 2 Stall Trailer 3 Stall Trailer 4 Stall Trailer Party Pottys of Tampa Bay unveils refreshed branding and a new website, enhancing luxury portable restroom experiences across ...

The updated identity will be rolled out across all UEFA Women’s Champions League touchpoints, including marketing campaigns, digital content, event branding, licensing and broadcast visuals.