Los Angeles Sparks guard Kelsey Plum will debut player-exclusive Under Armour basketball shoes in the 2025 WNBA All-Star Game.

Alabama Football Wide Receiver Ryan Williams became just the second college football player to sign a deal with Nike in the NIL era.

Under Danny White's leadership, Tennessee athletics saw record revenue growth, exceeding $234 million in the 2024 fiscal year. Danny White was named the Athletic Director of the Year by Sports ...