Ads on Google TV have become obnoxious, but I found a solution: a third-party Android launcher that does the basics and ...

Google is also bringing shoppable connected TV ads on YouTube to India, along with shoppable mobile mastheads.

Adalytics is out with another summer blockbuster, of sorts. For at least a year, Adalytics has observed creator accounts on ...

Attribution on YouTube is complicated, but not impossible. Track real impact with smarter data, proxy metrics, and a multi-source strategy.

In 2025, YouTube will tighten its Partner Programme rules, targeting channels with 'mass-produced, repetitious, or ...

Australia’s political parties have criticised the social harms inflicted by the tech giants. They spent $76 million with them ...

When it comes to so-called "inauthentic content" on YouTube, the platform is finally taking a stand. Here is everything you ...

YouTube said that on July 15, it would change its guidelines in order to “better identify mass-produced and repetitious ...

YouTube is updating its partner program (YPP) monetisation policy this July to better address the rise of mass-produced and ...

Real-world results are already coming in. Swiggy, one of Google’s early partners in India, used Performance Max to acquire 10 ...

More than a decade after the platform cracked down on copyright infringement, thousands of unlicensed movies, TV shows and ...

Despite YouTube's anti-piracy measures like Content ID, pirates are using advanced evasion tactics to crop, mirror, or alter ...