Love them or hate them, these advertising campaigns all delivered major boosts to profits, and in some cases changed the ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Maximize your B2B marketing impact with LinkedIn advertising. Learn to target your ideal audience and optimize campaigns for maximum ROI.

What’s an example of a successful ad campaign? The most successful advertising campaigns solidify a new catchphrase and become a point of cultural reference.

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set ...

That’s why impact-based marketing hits different. These are the kinds of effective marketing campaigns that stand for something and stick with people long after they scroll past.

Visit Duluth and Madden Media are launching a series of advertisements laden with wordplay and references to signature ...

In its biggest campaign yet, the energy-drink brand broadens its outreach to include ‘the everyday high-achiever’ as competition among beverages heats up.

Strategic Campaign Structure: A well-organized Facebook campaign structure, with campaigns, ad sets, and ads, is crucial for targeting and optimization at every level.

Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

A 360-degree marketing campaign means using all sorts of ways to talk about your brand, like TV, phones, the internet, and ...