Love them or hate them, these advertising campaigns all delivered major boosts to profits, and in some cases changed the ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Maximize your B2B marketing impact with LinkedIn advertising. Learn to target your ideal audience and optimize campaigns for maximum ROI.

Unlock the secrets to a successful digital marketing campaign with our comprehensive 2024 Strategy Guide.

What’s an example of a successful ad campaign? The most successful advertising campaigns solidify a new catchphrase and become a point of cultural reference.

As marketers rushed to respond to new tariffs, outside-the-box brand refreshes, classic TV ads and other tactics helped set ...

That’s why impact-based marketing hits different. These are the kinds of effective marketing campaigns that stand for something and stick with people long after they scroll past.

The advertising-to-sales ratio is a measurement of the effectiveness of an advertising campaign.

Visit Duluth and Madden Media are launching a series of advertisements laden with wordplay and references to signature ...

Mobile campaigns continue to be a powerful ad channel for marketers, outperforming online advertising by roughly three times across a variety of metrics, including ad awareness, message association, ...