The catchphrase won various awards and was ranked in the Top 10 Commercials of All Time by TV Guide. Despite its launch in ...

The Importance of Ad Slogans. For more than 100 years, companies have used slogans in their advertisements. Major corporations and small business alike have used catchy phrases to tell the world ...

Advertising slogans should be short, intelligent phrases that capture the target audience's attention and make them stop and think.

A slogan is a catchy phrase or series of words used to help consumers remember a company, brand or product. Companies create unique, memorable or funny advertising slogans to use in various ...

Of course, every good advertising campaign starts with good intentions, but sometimes, even well-intentioned slogans can be wildly questionable.

One of the most recognisable slogans in advertising history - "Have a break, have a KitKat" - is to be dropped after 47 years. Manufacturer Nestle Rowntree has said it will roll out a new tagline - ...

New research from the ASA and YouGov reveals the UK’s most memorable ad slogans, while four of the brands in the top 10 share why they believe their straplines have been so enduring.

Popular ad slogan will 'be around in 100 years' as Gen-Z starts using phrase Many ad slogans have caught our attention over the years, but one has managed to work its way into our daily lexicon ...