The "Nova Knicks" trio of Jalen Brunson, Josh Hart, and Donte DiVincenzo reunite in a new AT&T commercial for the upcoming NCAA Tournament.

The National Collegiate Athletic Association is facing a growing number of new court challenges after a U.S. judge in ...

AT&T Lily is a household name for most sports fans. Milana Vayntrub, a 38-year-old actress, is probably best known for ...

Kentucky Wildcats basketball player Jacob Toppin talks about being in an AT&T NCAA Tournament commercial with Lily and the UK mascot.

Commercials have become almost as popular as the games, so it only makes sense that AT&T decided to combine the two in this year's "Madness Loves Company" marketing blitz.

Perkins, who stars in an 2024 NCAA Tournament commercial for AT&T, talks the ad campaign, Burns' game and his national title pick.

A current and former Kentucky basketball pleayer are featured this year in March Madness – during the commercial breaks!

AT&T's Lily, whose real name is Milana Vayntrub, has been a mainstay in the lives of sports fans for several years now. The AT&T commercials would often play during the NCAA Tournament - they ...

OKC Thunder teammates Shai Gilgeous-Alexander, Chet Holmgren and Jalen Williams starred in an AT&T commercial that debuted Sunday. The commercial released during the NCAA Tournament's selection ...

The outsized audience for this week’s highly-watched women’s NCAA basketball match between Iowa and LSU may also have noticed that many of the commercials seen during the game belonged to AT&T ...

Featuring NCAA basketball legends, the campaign showcases how AT&T products and services complement the way fans watch March Madness and shows why it's better to watch with other fans.

Maybe you’ve seen former Gonzaga basketball standouts Chet Holmgren and Adam Morrison in AT&T commercials during NCAA Tournament game breaks. Or Spike the Bulldog in Nissan ads. Gonzaga’s ...