The best new products of the month include e.l.f. Cosmetics' free color-analysis tool, OLLY's first foray into bodycare and a ...

e.l.f. Cosmetics launches new “The Many-Trick Pony” campaign highlighting e.l.f.'s holy grail, Halo Glow Liquid Filter. Featuring the voice of Rebecca Black, the spot showcases how this multi ...

Mikayla Nogueira and e.l.f. Cosmetics Are Bringing Back the Lip Kit She Wore on Her Wedding Day ... highlighter and bronzer." Think of it as a spruce-up to your daily 9-to-5 glam. ...

e.l.f. cosmetics Halo Glow Liquid Filter $14 at ELF Cosmetics One part foundation, one part highlighter, this complexion product lives up to its viral reputation.

I'm long e.l.f.; its repeatable growth model, cultural relevance, and disciplined execution make it a compelling, albeit ...

Shop e.l.f. Cosmetics and Meghan Trainor's Cloud Skin beauty bundle with the viral Halo Glow Liquid Filter, new Halo Glow Powder Filter, new Lip Oil and more.

The Gist e.l.f. cosmetics launched a new tool called color e.l.f.nalysis that matches each user with a color palette that ...

e.l.f. Cosmetics x Cloud Skin. For the campaign video, Trainor transforms into the chicest flight captain you’ve ever seen. Rather than go over boring safety protocols, however, ...

Products, including a hoodie, sunscreen, lip balm, and lip oil, will be available for purchase by U.S. users ages 13 and up in a Walmart-powered virtual kiosk within the E.l.f. UP! experience on ...

e.l.f. Cosmetics launches new “The Many-Trick Pony” campaign highlighting e.l.f.'s holy grail, Halo Glow Liquid Filter. Featuring the voice of Rebecca Black, the spot showcases how this multi ...