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Netflix’s first show with generative AI is a sign of what’s to come in TV, film
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, which premiered in April, is "the very first GenAI final footage to appear on screen in a Netflix, Inc. original series or film.” Sarandos further explained, per a transcript of the call, saying:
When Will You See AI-Generated Content on Netflix? It's Possible You Already Have
Surprisingly, Sarandos said the company already did it, on an Argentinian sci-fi show called El Eternauta, a graphic-novel adaptation known as The Eternaut in English-speaking markets. For a scene showing a building collapsing in Buenos Aires, Netflix's tech team worked with the filmmakers to generate AI footage that was used as final footage.
Netflix used generative AI in its show "The Eternaut” to produce a complex visual effects scene reportedly 10 times faster ...
In a first for the streaming giant, Netflix has confirmed it used artificial intelligence (AI) to generate a major scene in ...
Netflix has seemingly become pretty comfortable with the use of AI. It uses AI art generators for the intro of its Marvel TV ...
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You probably didn't catch the scene (I didn't), but this new series includes content made by generative AI tools.
Netflix reportedly used AI to generate a scene of Argentina’s Buenos Aires, where a building was shown collapsing.
For the first time in its history, Netflix has officially used generative AI in a fictional show, El Eternauta. This ...
Netflix confirms using generative AI to create a groundbreaking VFX sequence in The Eternaut, delivering results ten times ...
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