The maker of Corona and Modelo said it expects to hike beer prices more than its typical 1% to 2% this coming year due to rising commodity costs and a shortage of brown glass. (AP Photo/Carolyn ...

In this photo illustration, bottles of Modelo Especial beer sit on a table on June 14, 2023 in Los Angeles, California. ·Fortune·Mario Tama/Getty Images) Sara Braun Sat, Jun 21, 2025, 7:00 AM7 ...

Topline Modelo Especial became the most-sold beer in the U.S. in May, pushing Bud Light out of the No. 1 spot it’s held for decades, as Anheuser-Busch struggles to overcome widespread boycotts ...

According to the data, Bud Light's year-to-date market share is sitting around 8.7%. However, Modelo Especial is closing in on the beer with an 8.1% share of the category, according to Bump Williams.

The maker of Corona and Modelo said it expects to hike beer prices more than its typical 1% to 2% this coming year due to rising commodity costs and a shortage of brown glass. (AP Photo/Carolyn ...

The efforts to reach the Latino community and their wallets over the years have paid off: In 2023 Modelo scored a major coup, becoming the most popular beer in the U.S., beating out Bud Light.

In this photo illustration, bottles of Modelo Especial beer sit on a table on June 14, 2023 in Los Angeles, California. (Mario Tama/Getty Images)) In April 2024, Salvador Gutierrez got a big surprise.