If you're gluten-free and craving some Froot Loops, these are the ingredients you need to be wary of before you dive into a ...

ANN DURBIN Breakfast cereal could use a lucky charm. U.S. sales of the colorfully packaged morning staple have been in a ...

Kellogg’s announced today, May 15th, that our childhood favorite cereal, Froot Loops, is getting a facelift. Don’t worry — the OG Loops aren’t going anywhere. Instead, Kellogg’s is ...

Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co ., the maker of ...

Shares of WK Kellogg, the cereal maker behind Fruit Loops and Frosted Flakes, skyrocketed 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company for $3 ...

Pickles. Sports drinks. Your favorite breakfast cereal. Artificial food dyes are lurking in a lot of stuff — but that’s about ...

I want cereal at night, no one’s around me, and I’m, like, watching a TV show," the reality star said on her podcast. "And I ...

If you’ve ever imagined a world in which sugary cereal and sugary donuts could be combined into one ultimate breakfast superfood, your vision has come true. It’s the secret! Carl’s Jr. and ...

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK ...

My kids don’t normally get to eat Froot Loops, but here they are, shoving in handfuls as fast as they can when they’re supposed to be stringing them onto a necklace. Forget the sign that reads ...

While the cereal itself is similar to the rainbow-hued Froot Loops we know and love, there are some key differences. For example, Delish reports that Mermaid Froot Loops are purple, yellow and ...