If you're only seeing what’s happening in one country or market, you're missing opportunities and exposing your company to ...

Your unique data is the strategic signature no competitor can copy. Don't overwrite it with a version that isn't yours.

Now that you’ve learned what data-driven marketing is and the benefits of it, let’s talk about how to execute a sound strategy in the B2B space. A data-driven marketing strategy is a method of using ...

Strengthen data quality and strategy. “Organizations seeing strong returns on technology investments prioritize centralized data management and data modernization,” the report noted.

Today at Strategy World 2025, Strategy (formerly MicroStrategy) unveils its new analytics and data management software offerings designed and built for the AI era. The new products will allow ...

As Global Data Strategy Leader, Harb will lead efforts to create a clear data strategy across all parts of the Willis business, focusing on data acquisition, data optimization and Generative AI ...