CRM was invented as a new software category (“Customer Relationship Management”) in the 1990s by companies like Oracle and SAP. At their core, those early CRM providers were database companies.

Looking for a better way to manage customer conversations? Discover the top free CRM software options for 2025, including ...

How to use a CRM Step 1 – Import data The first thing you will want to do is transfer all existing data from sheets, documents, and other digital warehouses into the singular CRM platform. CRM ...

As businesses grow, staying organized and maintaining high-quality client relationships becomes more challenging. That’s where a CRM planner comes in, as ...